Enabling CPGs
To Boost commercial Execution
In every Cooler, Every Day
Dramatically lift execution standards by having continuous, daily insights into every cooler. It’s like having a virtual sales rep costing you only cents per visit.
Every connected asset communicates with you, processed & augmented by our AI solution StoreAware. Your sales & marketing teams get actions, suggested orders & insights in near-realtime.
Enjoy higher growth and better execution without having to increase field resources.
Trusted by
The challenge – poor grip
15% Out of stocks
On average CPGs have 15% out-of-stocks across all stores and all days, thus on some days even up to 40-60%.
Out-of-stocks means shoppers might choose not to buy. Or pick a competitor.
30% wasted visits
Typically around one third of visits are wasted and are not resulting in an order.
Sales teams, merchandisers, trucks are going blindly, on pre-defined routes which drives up your cost to serve & your carbon footprint.
boots on the ground
The old rule is that you need more people, more boots on the ground, to win in sales.
However, often CPGs cannot afford to take on more staff or simply cannot find the staff!
The solution – a virtual sales rep in every asset
With a VistaZ IoT camera in an asset you get continuous data streamed to you continuously
StoreAware AI decodes the images & sensor data into insights, actions, orders
Your teams have now realtime insights to act with precision & impact
Your teams can capture additional insights in non-connected assets with StoreBuddy
The Benefits – Growth thanks to Improved Execution
up to 40% growth per store
By having a direct line of sight you get perfect grip on all stores without going there first!
Your teams will know whom to call and what to offer. Better grip, better control, better availability. And up to 40% growth!
15% lower cost-to-serve
By knowing where to go and what to offer your teams will become dramatically more efficient.
The same team reaches more stores and you lower the cost to serve.
We have delivered savings of up to 15%!
unprecedented insights
Many CPGs still rely on manual audits, someone visiting some outlets, sometimes… Opt for continuous, every-day insights & control which will unlock huge benefits for marketing, sales & asset managers.
key features
easy retrofit
Convert your existing assets in no time with VistaZ. VistaZ is our state-of-the-art IoT camera with cellular connectivity and a unique zero-energy design.
Installed in minutes by anyone, no wires, no plugs!
Actions & orders
StoreAware not only gives you shelf data but near-realtime action alerts & order preparation – all without sending someone to the store!
Our system truly is a virtual sales rep in each asset, every day.
Flexibility
Increase your coverage flexibly through additional smartphone-based capture. Our SaaS solution StoreBuddy is fully embedded in our eco-system. Thus your teams or customers can increase coverage to non-connected shelves or stores.